Copra Health Wild Mint & Clove holistic oil pulling coconut oil blend jar on a wooden table

COPU Health glass packaging brand identity.

Outdoor billboard advertising Copu edible, organic hygiene products, featuring a coconut oil pull product against a leafy tree background.

COPU Health billboard design.

Exploring colourways.

COPU HEALTH

BRAND DESIGN | PHOTOGRAPHY | ASSET DESIGN | CONCEPT DEVELOPMENT

COPU Health is a health brand concept that focuses on Ayurvedic health wisdom & practices in a modern format.

A portmanteau of coconut and pulling, COPU is a premium blend of organic coconut oil and carefully selected botanicals, crafted to support daily oral care and total mouth vitality. Rich in natural antimicrobial properties, this holistic formula helps reduce plaque, freshen breath, and promote gum health. Sourced and produced in Ratchaburi, Thailand, where the world’s best coconuts are grown.

As a passion project, we developed COPU Health in-house to see what oral care could look like through my lens 🌴.

Studio lifestyle photography for COPU Health.

“At COPU Health, we believe nature knows best 🥥, and that what you put in your mouth should be as clean as what you put on your plate. Grown on regenerative farms. Made with ingredients you can eat. Free from chemicals and anything artificial.”

COPU HEALTH BRAND PURPOSE STATEMENT

FINEWINE bottle designs.

Two halves of a fresh coconut with white flesh on a mossy, wet surface
Circular white holistic wellness logo with a stylized droplet and the words “Empowered by Nature.”

FINEWINE Branding.

Close-up of a coconut covered in fibrous husk resting on wet rocks as water splashes around it
Turquoise and white vintage van advertising holistic oil pulling and organic coconut oil parked on a sunny city street
BACK TO PROJECTS
Monitor displaying a coconut-themed website banner with the message “Toiletries should be edible.”

FINEWINE bottle designs.

Instagram Story-style graphic on a green background promoting Coco Loco natural mouth cleaning, with the text “COCO LOCO” and “How to clean your mouth naturally?”

FINEWINE monogram.

Close-up of the word "spa" printed in dark gray on a white textured surface

Photography